ONLINE REPUTATION MANAGEMENT
Reputation marketing is a specialized version of brand marketing.
Its referred to the real-time brand identity that businesses capture from online comments, reviews, complaints, and critiques that come from their customers. Reputation marketing allows your business to take what consumers are already saying about your products or services, and leverage it for your own use, to increase your industry ratings and, ultimately, your revenue. Reputation marketing doesn’t need to be complicated, just stick with these core strategies to achieve reputation marketing success.